For this Hut Skiing Journal I selected and obtained all featured products from vendors, coordinated the photoshoot, and served as a skier and model for the project. I authored the Journal email below, which was sent to customers of Backcountry.com.
- Missy Park (Founder & CEO, Title Nine)
· Demand sales increased by 79% on average for products featured within a Journal email. This particular email resulted in an increase of 85% in demand sales and over $31k in revenue for the featured products.